Slonim on Business
Look no further to find information and opinions on trends in business and marketing
How to Make Small Talk Valuable
Have you ever been in a quasi-business setting where you were expected to make small talk? Happy hours, new employee mixers, and networking events are all fairly ubiquitous. And they … Continue reading
Klout and Kred: Should you Care?
Klout and Kred are extremely polarizing, even by the standards of internet start-ups. People with high scores love the sites. Those with low scores complain that the scores are meaningless. … Continue reading
Should You Invest in LinkedIn and Forget Facebook?
I posted this yesterday on Jeff Bulla’s blog. Marketers everywhere are trying to discover how to monetize social media. But some social media sites can’t even make money from their … Continue reading
Make a Killer Power Point Presentation
I just gave the final presentation of my internship. Among the people watching were some of the highest-ranking marketing leaders in the company, so needless to say, I wanted to … Continue reading
Is Zuckerberg Running Facebook into the Ground?
Is Mark Zuckerberg running Facebook into the ground? No, not yet. But unless he works quickly, he might. I see two possible futures for Facebook, one good, and one not-so-good. … Continue reading
How to Start Using Social Media Pt. III: Implementation
Now that you’ve gone through the first two steps of starting to use social media for your business, you are ready for the fun part: implementation. Implementing a social media … Continue reading
How to Start Using Social Media Pt. II: Strategy
My last post discussed the importance of setting goals for your social media campaign. But once you have those goals, it takes a well thought-out strategy to meet those goals. … Continue reading
How to Start Using Social Media Pt. I: Goals
Many businesses want to get involved in social media, but they aren’t sure how. This series will help detail the lessons that I’ve learned first-hand to developing a social media … Continue reading
Get Hired with LinkedIn
The other day I had lunch with two Deloitte consultants who I met on LinkedIn. I wanted to get to know their business and company better, so I searched for … Continue reading
